Digital transformations fail because they miss the difference that just two letters can make

“Digitalization” minus “Digitization” equals “tali”

My best performing piece on Medium is “How I learned what “digital transformation” truly means after waving 👋 to a couple Gs”. In that post, I discuss how the words “digitization” and “digitalization” have completely different meanings. I couldn’t figure out why this was the case. It turns out it’s the dictionary’s fault.

John Maeda: Technologist and product experience leader that bridges business, engineering, design via working inclusively. Happily working at Everbridge☁️ :+).

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