Take the McKosmo #DesignInTech Readiness Quiz

This year’s #DesignInTech Report has shipped, and I think I had the most fun with the “McKosmo Design Quiz” — which is essentially McKinsey research on design readiness in the form of a Cosmo Quiz.

If you don’t know what a Cosmo Quiz is, then you won’t understand the pun. Sorry.

Highlights of the 2018 #DesignInTech Report are now up at a fancy new URL:

And thank you to all the 2018 #DesignInTech Report contributors from near and far! —JM

Pedro Sanoja, Alejo Romano, Victor Fernandez, Yawen Jang, Cam Rogers, Chi Ryan, mel, CATHERINE HILLS, Paul Strike, Chris McLay, Hayden Dobson, Benson Low, Hass, CAJ, Joyce Seitzinger, Ben Hamley, RS, Glen Barry, Tom Key, SJD, M.Y., ZT, Drew P A Smith, Jessica Tong, Sam Hancock, VT, Christian Baker, Laura van Doore, Jake Deakin, notrevol, valentijn destoop, Mark Graham Dunn, Glauco Cardoso, Pedro Belleza, Romeu Biscaia Machado, Bubu, Paula Fehper, Cristian Mazzeo, Thiago Barcelos, Lucas Terra Cardial, Bruno Fischer, Duda Rodrigues, Andreia Bersot, LionelC, Tiago P. Taveira, Fabrício Astua, LMSM, FNazario, Melissa Ribeiro, Rafael Brandão, Dani Tavares, bani torrico, G0ntz, Rafael Fernandes, Georgi Kamov, Kevin Morris, Johnny Chauvet, Allyna Sagun, Ryan Neufeld, Adam Leon, Lenny Laurier, Aloke Pillai, Suds, Nuff, Matt Nish-Lapidus, Tyler Benning, Heidi McCulloch, Yabo, Kimberley Peter, Filippo Di Trapani, Myriam Picovschi, Julia Guimaraes, mCorby, Francis Gagnon, Marc-Oliver Gern, Jonas Altman, pak, Jacqueline P. Ashby, Kirill Vechtomov, ic, Justin Lim, Lynne Polischuik, Travis Gertz, Craig Cullimore, cs, Emily, Jenna B, Akshay Chauhan, Sim.S, Noman Sid, José Concha, Ariel Contreras @acontrerasv, Alejandro Urrutia, timworks.net, Misterymotion, Nicolas Ochoa, Koncarovski, Ivana Preiss, Antonin Pospisil, Carsten Nguyen Henriksen, JPT, Jesper Philip Sølvbjørke, Daniel Gjøde, Stupid Studio, Thomas Madsen-Mygdal, Bo Madsen, Niels, Morten Lundholm, Troels Nørlem, Pärtel Vurma, Velvet, Monika Zych, PPoi, Niko Laitinen, Vesa Ahtiainen, John T, armansansd, Alexandre Crenn, Charlie Coucou, Charles Bail, Pierre-Denis Autric, Thomas Nicot, Frederique PAIN, Nicolas Marescaux, Chaker Bejaoui, Lise Kemen, David Duhamel, kliger, Matthieu Bousendorfer, j03£, Rachel Ilan, MASC, Helmut Ramsauer, Evgeny, A. Ribotta, Dawn Ahukanna, Florian Lohse, Philipp Schaefer, MSM, Michael, hiep, Fernando Galdino, Jochen Denzinger, Jenica Lewis, Dragomir Ralchev, Marc from Heimatdesign, Guergana, Markus Nowak, Marianne Guillen, Carolina, Yasmina Haryono, Jannes, Kilometer, Lew Freyholtz, CJC, KN, Axel Baumann, Daniel Echeverri, Michael. N, Agoston Nagy, David Udvardy, Saneef Ansari, Amal Tiwari, Saikat dutta, Anoop Chandra, Nandha, Mohit Sharma, Prateek Parijat, Pallavi Naik, Aradhana, Baskar Ganesan, PointBlank, Prob G, Sandheep, Sweta, Murthy Gollapudi, Prafull, Aadesh Mistry, Vispat, Gavin remedios, Arwin Brahma, Tanuja P., Kumar Murthy, NS, Guillermo Acevedo, Soo Basu, Anand, Nipun K. Garodia, Somyeah, Abhishek Jayaprakash, Arganka, Red Lemonade Creative, Lara Hanlon, Hilary Kenna, Ivan Frantar, Eilis Boyle, Mark Swaine, mm, Eoin Smith, John Buckley, Almudena Blanch, Aidan Doré, Craig Phillips, Rui Eduardo, LH, Kostya Gorskiy, Chanan Greenblatt, Eric Hinz, Eyal Fendell, rainwiz, Antonio Civita, Alessandro Pollini BSD design, Luigi, Niccolò Magnani, Andrea Gaiardo, Luca Troisi, Carlo Cavedon, Lorenzo Ruggieri, Manuela Ciancilla, Giovanni Caruso, aldo fontana, Francesca Monti, Annalisa Angelini, Daniele Vitali, ka2, M. Tanaka, Kenji Mori, Itsumi Matsukawa, Yasuhiro Sasaki, Bert Brautigam, Nathan Paterson, Toshiki Wada, Hajime Kuge, Hans Kurihara, Koichiro Eto, Fady Rostom, AnissaL, samcy, Sylvain Vanderhaegen, Justin Farrugia, LA, Joram Patiño, H. McNamara, Polo Garcia, Wendy Johansson, Iliana Moreno Guzman, Oscar Zavala Hernandez, Jeroen Frumau, Zuzanna Skalska, 360Inspiration, Jos van Roosmalen, Patrick de Jong, Murat Akyol, Hielkje Zijlstra, Wilbert Baan, Bob van Luijt, Dylan Evans, Jenny Shen, Linda Mertens, David Linssen, Peter Boersma, AL, Anon, Brian Lucid, Georg, tristam sparks, Steph Creasy, Rildwan Olayemi Bello, Leif Knutsen, Tom gabriel johansen, Eric Haidara, CS, Eder Rengifo, Hope Joanne Dag-um, Eric Agoncillo Ambata, Maciej Mlynek, Ines Bravo, Sara Gago, Hugo Froes, JPR, Francisco Bordallo, Luis Madureira, Peter Anthony Martins, samuel rosario medina, Dan Baciu, Ovidiu Berdila, IR, Archie, Edison Chee, Amanda Arielle Lu, Lwjon, Anuradha Jain, Ben, Maik Lutze, Kimverlyn Lim, SL, LM, Jon Edwards, Francois Brill, Tefo Mohapi, Ali Ndlovu, J.M, J Y, Antonio Molin, Andres Lopez Josenge, @serrodsan, Claudio Lobos, M Lop, miscalzoncillos, Luis Eduardo Dejo, atriz, Pilar Saura, Marco Righetto, Manu Ageitos, Jesús Miguel Gimeno, @abrahamnavas, JCG, Carlos García Maganto, Dragon, AICS, Team PowerHorse, May O. Caballero, Martina Gobec, Andrea Picchi, Patrik Beskow, Allen Smith, Martin Willers, Vincent Garcia, Supermarjo, Zelia sakhi, Jared Fossey, Nirvana Soltani, Hannes Johansson, Diana Africano Clark, Serena Cangiano, Raphael Schaad, Dominic Wuffli, Sylvestre Lucia, Philipp Maul, Raimund Erdmann, Jules Skopp, Marie-France Bojanowski, Mihaly Keserü, Olivier Heitz, jj, Emre Girgin, Twikirize Switzin Tibz, Denys Kulyk, Alex Debkaliuk, Maksym Tkachuk, Ram Prakash Palaparty, TP, Riccie Audrey Janus, Robin Howie, Roland Whitehead, Jordan Harper, barry ainslie, Ryan Burke, JC, Marcela O, eebster, Brendan Kearns, John Williams Taylor, Adam Williams, Thai.H, Jon Rowlandson, Niklas Hagemann, Mr Nick James Turner, Jonathan Conway, Sergei Golubev, Christina Li, Sevil Rahimova, Stephen Wood xLab, Eli Symeon, Sophie Allcock, Alex Menczykowski, Sandor Gyuris, IP, Jiri Jerabek, Kartik Poria, Christopher Gameson, bup, J Meijer, Giovanni Luperti, MC, QS, Alessio Cuccu, Mariana Morris, Tammie Lister, I Chhat, Aden Davies, Michelle Gerrard-Doyle, Konrad Pitala, Gfag8!, Les Hughes, Liam Hutchinson, Gabrielle Micheletti, MP, Luis Salinas, Shimbug, G Knowles Topham, Jeff Salanco, Matthew Gallagher, Dan Abelow, AV, Jared Stephens, Mark Loomis, David Wen, Chad Ostroff, Nick Cochran, Duncan Robertson, James Dow, Jodi Cutler, Peter Eckert, chris hammond, Erin Hauber, Hayley Hughes, KEM, Nick Tilden, TS, Meriah Garrett, Kara Miekina, Anthony Armendariz, Randomood, Dennis Eusebio, Shaun Bhargav, J. Dustin, Vogthorstar, Remote queen, Lance Willett, Kara DeFrias, Brent Summers, Ali Sarwat Hussain, Kelsey Lancaster, Flo Kat, Sara V, Jonathan Kies, Darin Marshall, Igor, Jim C-L, Alessandra B., Chris Wallace, Joshua smith, Visual Communicator, Florian Schommertz, Scott McManigal, seb, Bri, @shelton, Veronica Kovachi, Justin Ruckman, Jon Bell, Rutiger Poopinstalk, Kevin Bethune, Mark Uraine, Carlo Paolo Espiritu, Nicole Thayer, sylvia, Q.O.T.U. Design, inc., ANON, MH, Michael Sueoka, Matthew E. May, Shawn Johnson, Neil LaVigne, Michelle Wong, Alexa Roman, Patrick Fredrickson, Arturo Perez, RC, goodwinux, claudia bardales, Bryan Cheung, Paul Hanaoka, Marissa, Masako Ikegami, b zepeda, Michelle Chin, irene hoffman, BadGenius, Reed Reibstein, CMAINA, Joe Schram, Leslie Luo, Michael J. Morgan, Che Douglas, Ben Bausili, Joe Payne, Floyd Sanchez, Paul-Felix Montez, Tania Lili, Brian RS Ward, Creative Juggernaut, Russell Ong, Mercury Murphy, Lauren Hancock, Alex Yra, Evan Verdoia, Aaron, Houshang, Jay F, Jonathan Shariat, Neeharika gupta, Prithika, Laura Martini, Dddd, Jeff Z., Diego Rodriguez, Vinita Israni, Leigh Anne Miller, R. Mangrobang, musho, Ozzy Urrutia, Christiana, Tara, Yuki Alzona, Daniel Castro, Alex Kim, Tom Illmensee, Michelle Koh, NB, Holly Marie Gibbs, JY, Darren Farrugia, George Chen, Maria Giudice, Ramya, Peter Cho, n/a, Gareth Kay, Dirk Cleveland, James Murnane, Jeff Zwerner, Florentin Hortopan, Julie Stanescu, Maria M Fabbroni, NBL, Melinda, Gretared, Tyler Miller, Teddy Zmrhal, Meekal Bajaj, James Song, Alessandro Sabatelli, mo, Christian Talmage, Ann-Caryn Cleveland, Christine Park, bebe buckner, Ryan Fariñas, Michele Mizejewski, Steffan Schlarb, Vikram, Luan Chen, Vandy Meares, Andrew S, Todd Zaki Warfel, Arianna Orland, Mary Lukanuski, Vineeth Nair, Israel Nevarez, Brian Beaver, Sharon Cardinal, Diana Tobey, Kyle Bennett, Jsp, Daniela Steinsapir, Kasia Wyser-Pratte, Michael Polivka, Akira Motomura, Eric Fain, Kurt Varner, Genevieve Conaty, Laura Mattis, Siyuan Tu, Glenn Rawlinson, Tommy K, Benjamin Schwartz, Bruno Marinho, PKP, Hamza El-Falah, Jake Mac, Dan Harrelson, Stu Griffiths, AmeliaW, Caio, Joanna Ellis, Len, Alex Dixon, C. A. Stavridis, S. Jones, Vel Prakhantree, Marcelo G., DP Venkatesh, Ashleigh Axios, Jaymes Cloninger, Kit Oliynyk, Katherine M. Zhou, XF, Natalie Buda Smith, Jen Strickland, WTB, Sharif Elshinnawi, MH, Kendell Warner, Kyle Johnston, John Resman, Josh Kubicki, Jason Hargis, Ruzanna Rozman, Adam Rotmil, Michael Ellis, Stacy Kvernmo, Daniel R Farrell, Graphex, Jason P Belaire, Scot Przybylski, GRID Impact, Pete Kinser, J.H., Swan5280, David O’Connell, Peter Lloyd, MWK, Brad Baer, Robert T. Whyte, Jason Prunty, mm, Ryan, Devon Burgoyne, James Williams, Pete Fleming, Troy Lachance, Kate Clayton, Tom McQuaid, jfm, David, Al Logiodice, Layne Jackson Hubbard, Rafael Guevara, Bri Piccari!, Nasty Gold Woman, Dipti Siddamsettiwar, Bryan Howell, Rich Hauck, Yoda, Jordan Jackson, Michelle Leonette, Jason Rincker, Catherine Shen, Sean Oakes, Danny Salvatori, Samantha Clark, Jose Coronado, Chino Wong, Dasami Moodley, Karyn Campbell, Michelle Knoernschild, Judy Wert, MT, Torry Colichio, Randy J. Hunt, Ilya Startsev, Syed Lagoon, B Reichler, Van Rais, Sean Ro, NXD, David Fisher, Mattias Wikman, SL, L. Batista, Juan Daniel Herrera, Gloria Kim, im good., JHMOTIVF, Ryan Haigh, Sandra Barron, Rochelle King, Jessica He, MP, Clay Wiedemann, Sumin Chou, Stephen Gates, Bumhan Yu, Daniel Gomez Seidel, Jayne Lee, Jerlyn, SHANI SANDY, flomerboy, Richard Ting, Andrew (Ande) La Monica, Sandy Chen, Vincent Bahk, Adam, Isa Gouverneur, Stephanie Liu, Cheryl L. Oppenheim, Michael Keany, pnts, Anna Fine, wwl, Kathryn Simon, Jason Brady, Sarah Doody, Laura Simpson, M. Dulin, Kevin Smith, Gunther Chanange, Melanie O’Donnell, TJK, Karl van Turk, CDG, GG, Randy J. Hunt, Albert P, Jay Fichialos, Haijing Liu, Dennis Wong, Cathi Bosco, S.A. Meier, Jeff Golenski, Keith Instone, Milan Kocic, Stephen Szermer, Andy Davies, John Fitch, Not Sure, John Horstman, @jeremydwill, Melody Roberts, Nathan Lagacy, Katherine Luby, Steve Finikiotis, Jase Miller, CWR, David A. Townsend, Mark Rattin, Bill Bernahl, MG, mkbrooks, Chris Coffin, Karen Nickerson, Jeff Steffgen, Daniel Orbach, MultiBiomech, Vanya Prokopovich, Chacko Poothicote, Daniel Marano, Isaac Girard, Jay Liu, jenniwon, CRH, Michelle Curtis, EthanLP, Tristan Harward, Leslie Bondaryk, Lisa deBettencourt, David Abbet, Meeta Mathur, Mel Choyce, Maria Matveeva, Miracle Tonic, Fahad Punjwani, Churu Yun, Luke Jones, Chris Blocher, Patrick Miller, Dale Prentiss, Mirekulous, Jared Fanning, Amy Huang, Kimberly C. Wolting, Sarah Brockett, Chris Chiles, Drew Lettner, Shane Ernest, Thomas Y., Michael Laviolette, Kevin Meyer, Andy Vitale, Alan Smithee, Bob Marchant, Roel Uleners, Ashish Rao, Dylan Wilbanks, Jared R Davis, James Holt, Paola Reyes, Tim Whalin, Wolo, FARRUKH RAZA, EAL, Nico Nuzzaci, Blank, Lucas Colusso, Julie Larson-Green, Jenny Lam, Jerrod Larson, J. Lucero, Manali Gortekar, Savage Ewok, Andi Rusu, Omar Elfanek, Toots MacAfee.

John Maeda: Technologist and product experience leader that bridges business, engineering, design via working inclusively. Happily working at Everbridge☁️ :+).